There are very few markets that remain completely untapped. This means that whatever line of business you enter, it can be tricky to make it. It’s certainly possible though, with the right methods, technology and branding. These unique components of your business...
If you have a business idea such as a name, invention or symbol, it helps to seek legal protection for your work. In so doing, you will establish rightful ownership while preventing unlawful use or abuse of your property. There are several ways to protect your...
The services that your company provides are key to its success. Pricing, quality and timely delivery can all boost your reputation significantly. You’ve also got to think about marketing and branding too. One of the more recognizable aspects of any successful company...
You’ve been developing a business strategy for years now and it has recently come to fruition. The foundation of your business is founded upon your unique methods, designs and processes. In other words, your trade secrets are the key to the success of your company....
Many trademark infringement cases don’t involve outright theft of a trademark. Responsible companies don’t try anything that obvious. A more common scenario involves a type of infringement known as “dilution.” Often, those who end up as defendants in these cases had...
Grabbing a photo off the web is usually about as easy as hitting “right-click” with your cursor and saving it to your computer. People do it all the time with memes and other interesting things they see. However, don’t make the mistake of thinking that just because an...
Your original creative works or works that you commissioned or purchased for your business are your private property. You have copyright protection when you publish those original creations or when you register them with the United States Copyright Office. Generally,...
Operating a business successfully today requires a different approach than it did in past eras. While business intellectual property has existed for a long time, it encompasses much more these days than trademarks or copyrighted works. Branding has become a kind of...
These days, everybody who has a business has a website, whether they’re big-name companies, emerging entrepreneurial stars, small mom-and-pop businesses or independent contractors. It’s all too easy, however, to make a mistake and violate someone’s intellectual...
Any sports fan who actively follows college competition knows just how huge a spectacle that can be at the so-called “D-1” level. Major top-tier programs across the country (one might quickly think of the USC Trojans and UCLA Bruins for a local...
